Should Leads be Inbound, Outbound or Both? Unified Demand Generation
July 2nd, 2010
Discover here the interview of Mike Damphouse, CEO of Green Leads, who is widely considered to be an expert on demand generation and appointment setting. In this interview Mike shares his thoughts on how inbound marketing will change the B2B sales profession, how sales reps can sell more effectively, and he sheds some light on exactly what unfied demand generation is.
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Posted by Pierre Mercier - Source : New Sales Economy
